> The Power of “Being of Service”
Central to this framework is the idea of Being of Service, inspired by spiritual traditions but applied in a socially-impactful way. Unlike passion projects pursued for personal interest, being of service could mean: - Doing mundane or unpleasant tasks for the benefit of others. - Offering specialised contributions (like cleaning the proverbial toilet). - Supporting not just individual passion, but mutual purpose.
This redefines “boring” tasks, showing their utility in scalable systems. By simplifying and repeating minute tasks, humans unlock tremendous efficiencies—the same way factories needed repetitive labour to build complex products.
Now, the aim is to apply this “boring power” to inspire, influence, and orchestrate complex, meaningful social change—through co-production around values like peace, justice, and sustainability.